Pushpay Connect was a Hackathon project for the company that acts as a marketing and sales enablement tool by showcasing and utilizing one of our prime products here at Pushpay which is the custom standalone mobile app. 
1. Introduction
Project Overview
Briefly introduce the hackathon project and its goals.
Mention the partnership with product marketing.
State the objective: translating the existing website into a mobile app format.
Your Role
Specify your role and responsibilities in the project.
Team and Stakeholders
List the team members and their roles, if applicable.

2. Problem Statement
Context and Challenge
Describe the current state of the company's product offering.
Explain the challenge of translating a website into a mobile app while maintaining engagement and functionality.
State the objectives of the hackathon project: to showcase the features and advantages of utilizing the mobile app product.

3. Research and Discovery
User Research
Describe the research conducted to understand user needs and behaviors.
Mention any surveys, interviews, or market analysis performed.
Competitive Analysis
Highlight any research on competitors' mobile app solutions.
Summarize key findings that informed your design decisions.

4. Ideation and Design Process
Brainstorming and Conceptualization
Share initial sketches, wireframes, and brainstorming sessions.
Discuss how you brainstormed with the product marketing team to align on goals.
Design Evolution
Show the progression from initial concepts to final designs.
Include feedback loops and iterations based on team input.

5. Design Solutions
Final Design Showcase
Present high-fidelity mockups or interactive prototypes of the mobile app.
Highlight key screens and user flows.
Features and Functionality
Explain the main features implemented, such as navigation, user engagement tools, and any unique functionalities.
Discuss how these features translate the website’s capabilities into a mobile app format.
UI/UX Principles
Discuss the design principles and methodologies applied to enhance user experience (e.g., mobile-first design, usability, accessibility).

6. Implementation and Testing
Development Collaboration
Explain how you collaborated with developers during the hackathon.
Usability Testing
Describe any testing conducted during the hackathon to gather user feedback.
Summarize the feedback received and any adjustments made.
Highlight changes made based on testing and feedback.

7. Results and Impact
Demonstration of Benefits
Clearly outline the benefits of the mobile marketing app solution for organizations.
Use metrics, testimonials, or qualitative feedback from the hackathon to support the benefits.
Client or Stakeholder Feedback
Include any feedback from clients, stakeholders, or hackathon judges.
Success Metrics
Present any data that shows the impact of the mobile app solution (e.g., increased engagement, improved user satisfaction).

8. Conclusion
Recap the project, its success, and your contributions.
Reflections and Learnings
Reflect on what worked well and what could be improved.
Share any key takeaways or lessons learned from the hackathon experience.
Next Steps
Mention any follow-up work or next phases, if applicable.

9. Visual and Interactive Elements
Screenshots and Mockups
Include high-quality images of the app design.
Prototypes and Demos
Embed interactive prototypes or videos to showcase the app in action.
Use infographics to visually represent key benefits and features.
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